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Why are Mercury boat motors so popular? |
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It is no surprise why Mercury Marine boat motors is one if not the most popular boat motors in the market for many years now. Founded in 1939, the marks of quality, innovation and reliability are seen in Mercury outboards and inboards boat engines.
Flagship products Mercury and Mariner outboards, Mercury MerCruiser sterndrives and inboards, Mercury Racing products, Mercury Precision Parts and Accessories, Mercury and Typhoon propellers and Mercury Jet Drives are among the most sought after essentials in the boating industry.
Mercury is a leader in setting the standards for the marine industry. When outboard emission standards were challenging the industry, Mercury products where redesigned not only to reduce emissions but also to exceed new standards.
For instance, the OptiMax outboard engine concept was created to deliver superior operation from a two-stroke outboard with a completely new technology. The OptiMax models, with an average of 45 percent better fuel economy and smooth, smokeless, misfire-free operation, have set the benchmark for new-technology two-stroke outboards.
SmartCraft innovation
Mercury's trailblazing initiatives have resulted not only in gaining the boating industry's confidence but also in gaining prestigious awards such as the Innovation Award from Marine Excellence at Boating Week 2000. Its revolutionary SmartCraft integration system was recognized for innovation and excellence in boating products and processes.
The SmartCraft system, through the use the latest in computer and marine technology, links power, controls, and internal and external sensors to provide precise data on various boat functions. SmartCraft monitors and displays in one location at the helm 64 internal functions of the boat. These functions include fuel flow, consumption and travel range, air, water and engine temperatures, maintenance updates and service advice.
Thus, the entire boating experience becomes more smooth and hassle-free with Mercury-powered boat motors.
Here are the flagship brands under Mercury:
Mercury Outboards
Mercury outboards ranges from 2.5 to 300 horsepower in FourStroke, two-stroke direct injected, traditional two-stroke configurations. Many of these motors are available in heavy-duty saltwater configurations. Boaters can customize Mercury power to suit any type of on-water activity.
Mercury MerCruiser
Mercury MerCruiser produces the world's largest gasoline-powered sterndrives and inboards. It also continues to grow its line of diesel-powered sterndrives and inboards.
Mercury Racing
Mercury Racing enhances the Mercury image by using leading-edge technology to produce high-performance engines, drives, propellers, parts and accessories.
Mercury Precision Parts
Mercury Precision Parts and Accessories are designed, built, tested and refined to the same high standards of performance and corrosion-resistance as Mercury's engines.
Mercury Propellers
Propellers are key to how the boat hand handles speed, fuel economy and bow-lifting performance. Mercury designs propellers to fit different types of boat and uses.
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